VIDEO – Women changing the face of agriculture

CNH Industrial brand New Holland Agriculture is determined to evolve tradition and help build a more inclusive culture by supporting women in farming. That’s why the brand decided to highlight the Italian women in agriculture through a video, released earlier this month.

In this new video filmed across Italy, New Holland showcases the work of women customers who play an increasingly important role in agriculture.

Meet some of the women who are changing the face of farming in their country and see how they are using the latest New Holland agricultural equipment to increase production, improve quality and make agribusiness ever more sustainable.

You can watch the video below:

 

Or head over to the CNH Industrial website.

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