Fairs

World FIRA 2025

After a successful FIRA USA edition last October, World FIRA – the premier global event for agricultural robotics – will be back in Toulouse for it’s 9th edition! This event promises to be a groundbreaking gathering for farmers, robot manufacturers, large companies, and scientists from around the world. What to Expect at World FIRA 2025 […]

Third edition of Women in Ag Awards will be presented at EuroTier

At EuroTier, which will take place in Hanover, Germany, 12-15 November 2024, Women in Ag Magazine and the DLG (German Agricultural Society) will confer the international “Women in Ag Award” for the third time. The award recognizes professional women in agriculture, including farming, agribusiness, academia and organizations. The deadline for applications has been extended to […]

Most woman-friendly tractor elected at Agribex

The most woman-friendly tractor was elected yesterday during Ladies Day at the 72nd edition of Agribex, the biennial fair for agriculture, livestock, garden and green areas. An all-female jury judged no fewer than 22 entered tractors on ergonomics, appearance and “feminine touches.” The New Holland T5.140 was chosen in the under 150 hp category, and […]

Women in Ag Awards – a retrospective

How has it been one week already? After months of preparation, hours of meetings and planning, the second edition of the Women in Ag Awards took place at Agritechnica last Wednesday. For me, it was the conclusion of my very first presence at the world’s biggest agriculture machinery fair. The end of five very interesting, […]

“Women will be definitely more in the forefront of the ag industry in the future!”

“Women will be definitely more in the forefront of the ag industry in the future!” Dipl. Ing. Integr. Elena Primitzhofer (Gottlieben, Suisse) After the Covid-pandemic, fairs and tradeshows are picking up again. Worldwide, we had SIMA and EIMA in Europe and the World Ag Expo in California, just to name a few. All shows where […]

“FIRA tries to honour women entrepreneurs during its tradeshows”

Gwendoline Legrand, co-director GOFAR There are many tradeshow in the world, but few are as focussed as World FIRA. From 7 to 9 February 2023, Toulouse (France) is de world capital of Ag Robotics! The ideal moment to discover autonomous solutions for a future-proof agriculture. We talked with Gwendoline Legrand, Co-director of GOFAR, the Global […]

“We’re excited to be be back to a live show!”

Jennifer Fawkers, Marketing Manager, World Ag Expo® After their absence in 2021 due to the pandemic, the World Ag Expo® in Tulare is back! Jennifer Fawkes has been with Agri-Center® and the World Ag Expo® for the last five years of her career. The Show’s Marketing Manager runs a 100% female team! Women in Ag […]

“Over 50 percent of the apprentices for livestock farming in Germany are women!”

Ines Rathke, Project Manager, EuroTier She joined the DLG – the German Agricultural Society – just last year, but she can look back on a lifetime of experience in the agricultural sector. Women in Ag had a talk with Ines Rathke, Division Manager Animal Husbandry, Farm & Energy at DLG and Project Manager for of […]

HRH Queen Mathilde of Belgium visits farm near Brussels as part of Belgian fair Agribex’s Ladies Day

Yesterday, HRH Queen Mathilde of Belgium visited the dairy farm Koeweidehof in Merchtem, just outside Brussels, where she talked to eight women in agriculture. The conversation took place in the context of the Ladies Day, which was supposed to take place on December 9th at the Belgian agriculture fair Agribex which had to cancel due […]

“Diversity is a great incubator when it comes to creative projects!”

Marie Mouton, Director of Communications, Events and Digital Marketing Europe, CNH Industrial Marie Mouton did not grow up in agriculture, but always felt a special bond with farming. Today, she is the Director of Communications, Events and Digital Marketing for Europe at CNH Industrial. Women in Ag asked her about CNH Industrial’s return to the […]